{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62447133bf32120012a96888/63320c80e42f280013b53058?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"JMS460:  When in doubt, go to the source","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62447133bf32120012a96888/show-cover.jpg?height=200","description":"<p>Continuing from the last episode... we're going to craft a truly irresistible offer. The point is to make both the solution AND the offer superior so it's a clear, obvious, \"no-brainer\" why a potential client should choose our service over everyone else who does the exact same thing. Do THAT and marketing and sales become almost obsolete -- or at the very least... a helluva lot easier.</p><p><br></p><p>Beginner's Guide to Freelance Course: <a href=\"https://myjohn.us/bgtf\" rel=\"noopener noreferrer\" target=\"_blank\">https://myjohn.us/bgtf</a></p>","author_name":"John Morris"}