{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/623317507e51370012bc96c3/66865fc903dd2c690e09be50?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"World's biggest football publisher expands into USA","description":"<p>Goal, Indivisa and Mundial publisher Footballco was reaching 30 million people in the US without having any meaningful boots on the ground.</p><p><br></p><p>But at the start of 2024 Jason Wagenheim arrived as its first CEO for North America, bringing lessons that sports publishing can learn from lifestyle after a long stint at Bustle Digital Group.</p><p><br></p><p>Wagenheim told Press Gazette UK editor Charlotte Tobitt about how he is approaching Footballco's two-year runway ahead of the World Cup being held in the US, Canada and Mexico in 2026 as well as the value of going deeper - well beyond traditional match reporting - in an age of algorithms and generative AI.</p>","author_name":"New Statesman Media Group"}