{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62301a5c63c97500122f8a76/637f2a014c25cc00108e42fd?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Library Release - Wine Preservation: Tom Lutz, Repour","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62301a5c63c97500122f8a76/show-cover.jpg?height=200","description":"<p>In this episode, Robert Vernick and Peter Yeung interview Tom Lutz, Founder &amp; Creator of <a href=\"https://www.repour.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Repour</a> Wine Savor, one of the leading new inventions in wine preservation technology. We discuss the technology, how people have learned about it, the differences between <a href=\"https://www.coravin.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Coravin</a> and Repour, and what the future holds.</p><p>&nbsp;&nbsp;</p><p><strong>Other topics covered in this episode include:</strong></p><p>Tom is a chemist by trade (he worked in biodiesel and aquarium products)</p><p>Repour was invented when he had a newborn son and ended up pouring half bottles of wine down the drain</p><p>Technology:&nbsp;</p><ul><li>It uses food-grade oxygen absorbers</li><li>Binds the oxygen, of which the atmosphere has 21%, does not replace it</li><li>It requires air to exchange and remove the oxygen, so the bottle needs to be stored vertically</li></ul><p>The capacity of the stopper</p><ul><li>Built for 5 pours of one bottle, glass by glass - this would expose the wine to 1,500 ml of air</li><li>The max amount a stopper has to handle is 2,000 ml of air</li></ul><p>Uses recyclable materials. However, many municipal grids have 3”x3” grids that filter out small objects; for large customers, they do take back repours to recycle</p><ul><li>Pricing</li><li>Consumer: 4-pack ($8.99 / $2.25 each), 10-pack ($17.99 / $1.80 each), 72-pack ($120 / $1.67 each)</li><li>There are often promotions via the <a href=\"https://share.hsforms.com/1Rl1OrnynRK2w_da9caQobQ31arj\" rel=\"noopener noreferrer\" target=\"_blank\">email list</a></li><li>A future target price point is $1/stopper or lower</li><li>Trade: 4x72-pack (288 stoppers) - starts at $0.83 / stopper</li></ul><p>Customers&nbsp;</p><ul><li>Started with on-premise (restaurants)</li><li>With COVID - moved more consumers</li><li>Wineries - have been using them for virtual tastings and wine club gifts, also several doing custom branding</li></ul><p>Coravin vs. Repour - both work; Coravin is better for tasting and cellaring wine; Repour is for enjoying wine like you usually would and saving it</p><p>Marketing&nbsp;</p><ul><li>Mostly word of mouth</li><li>After 1 year of testing the science, started with a local somm group that did a blind tasting and Repour worked great</li><li><a href=\"https://texsom.com/\" rel=\"noopener noreferrer\" target=\"_blank\">TEXSOM</a> - gave out samples and many conversations have come back to that event</li></ul><p>Duration of effectiveness - weeks or months; Repour has tested out to 6-7 months</p><p>The future - potentially replaceable inserts, sparkling wine, and the possibly showing how much oxygen absorbing capacity is left</p><p><br></p><p>If you loved this episode, we would love for you to subscribe, rate, and review it on iTunes or wherever you get your podcasts. Until next time, cheers!</p><p><br></p><p><br></p>","author_name":"Robert Vernick, Peter Yeung"}