{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/62209e53b1bbc8001426fef6/6967bf6da3b74ba76bbbb016?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Surviving in adland's increasingly fragmented media landscape ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/62209e53b1bbc8001426fef6/1768406331140-44d0dc13-b4ae-499d-b867-e5838f74f9f5.jpeg?height=200","description":"<p>The Performance Marketing Unlocked podcast is back for another season! PMW's editorial team kick things off with a quickfire round-up of all the biggest advertising stories to open 2026, from Reddit's boom in reach to how FMCG brand's can navigate the UK's junk food advertising ban and everything in between.</p><p><br></p><p>This podcast was hosted by PMW's Deputy Editor, Joseph Arthur.</p><p><br></p><p><em>~ Episode breakdown ~ </em></p><p><br></p><p>(2:45) Reddit surpasses TikTok in UK reach</p><p>(10:40) The UK's less healthy food ad ban is here</p><p>(17:15) Quickfire review of the newsdesk's biggest headlines</p><p><br></p><p><em>~ Further reading ~ </em></p><p><br></p><p><a href=\"https://www.performancemarketingworld.com/article/1944663/reddit-overtakes-tiktok-become-uks-fourth-visited-social-platform\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Reddit&nbsp;overtakes TikTok to become UK’s fourth most visited social platform</strong></a></p><p><br></p><p><a href=\"https://www.performancemarketingworld.com/article/1944382/uk-junk-food-ban-goes-live-fmcg-brands-win-restricted-ad-landscape\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>UK junk food ban goes live: How FMCG brands can win in a restricted ad landscape</strong></a></p><p><br></p><p><a href=\"https://www.performancemarketingworld.com/article/1944378/guardian-buzzfeed-headline-first-publishing-partners-trade-desks-openads\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>The Guardian and Buzzfeed headline first Publishing Partners for The&nbsp;Trade&nbsp;Desk’s&nbsp;OpenAds</strong></a></p>","author_name":"Performance Marketing World"}