{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/621dee1b81750b001367a032/69c1016f62f6c66afe8ad113?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"WHISKY TALES WITH ARTHUR MOTLEY: FROM BUYING TO CONSULTING","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/621dee1b81750b001367a032/1774256319054-53ea649f-77d4-4417-b586-7ce9a848ddd4.jpeg?height=200","description":"<p>Arthur Motley on Cask Backrooms, Whisky Identity, and the <a href=\"https://www.youtube.com/@TheLiquidAntiquarian\" rel=\"noopener noreferrer\" target=\"_blank\">Liquid Antiquarian</a></p><p><br></p><p><strong>Arthur Motley joins Mitch &amp; Daz in Bennet’s Bar for a cracking conversation on cask buying, whisky identity, and what happens when one of the industry’s most experienced retailers decides to go it alone.</strong> </p><p><br></p><p>From his early days at the Scotch Malt Whisky Society to 21 years at Royal Mile Whiskies — where he worked his way from cask buyer to managing director — Arthur has seen whisky from just about every angle.</p><p><br></p><p>He talks about the wild early-2000s cask market, when buying stock was a very different game, and how things gradually shifted from open sampling and relationship-led deals to tighter supply and buying “off paper.” The chat also dives into why he left Royal Mile, what his consultancy work looks like now, and why brand identity and route-to-market matter more than ever.</p><p><br></p><p>There’s plenty of whisky geekery too, including early Japanese SMWS bottlings, the rise of world whisky, and Arthur’s brilliant historical project <em>The Liquid Antiquarian</em> with Dave Broom. Expect big thoughts on the 1823 Excise Act, the speed of Scotch’s evolution, and the stories behind the liquid we all bang on about.</p><p><br></p><p>00:00&nbsp;Rolling and intro</p><p>00:07&nbsp;Meet Arthur Motley</p><p>02:14&nbsp;Bennet’s Bar and pubs</p><p>02:40&nbsp;Cornwall pub story</p><p>04:38&nbsp;Joining Royal Mile</p><p>05:44&nbsp;Early whisky scene</p><p>08:20&nbsp;Whisky passion sparked</p><p>10:05&nbsp;Cask buying then</p><p>14:19&nbsp;Single malt boom</p><p>18:37&nbsp;Leaving Royal Mile</p><p>22:15&nbsp;Consultancy focus now</p><p>24:53&nbsp;Identity and history work</p><p>27:27&nbsp;Whisky History Needs Stories</p><p>29:50&nbsp;Brand Identity Done Right</p><p>30:43&nbsp;Bruichladdich Under Remy</p><p>34:37&nbsp;First Japanese Bottlings</p><p>36:55&nbsp;World Whisky Boom</p><p>39:36&nbsp;Scotch as Global Style</p><p>42:19&nbsp;Birth of Liquid Antiquarian</p><p>44:38&nbsp;1823 vs 1494 Debate</p><p>47:38&nbsp;Biggest Research Revelations</p><p>51:08&nbsp;Patreon Plans and Community</p><p>56:09&nbsp;Closing Thoughts and Farewell</p><p><br></p>","author_name":"A Mitch & Daz Production"}