{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/621d3ea487eba30014f27133/69c28ed71a160b44dbff644c?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/621d3ea487eba30014f27133/1774358220187-03b74f1f-7560-4417-93bc-c86d8fb64d67.jpeg?height=200","description":"<p>Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPhone-based 3D scanning to create custom inserts, why proprietary data and speed matter for defensibility, and how brand identity and packaging help build long-term advantage.</p>","author_name":"The Wharton School"}