{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/61fab0ec8ff2cf0016e7216a/67c7367a7da2435a879e6f7f?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Power of Building Your Personal Brand","description":"<p>This episode explores how higher education technology professionals can craft an authentic presence that aligns with their values, career goals, and expertise. We discuss the relationship between personal brand and reputation, the value of networking, and strategies for increasing visibility.</p><p>Resources for building your own personal brand:</p><ul><li><a href=\"https://auth-er.educause.edu/articles/2023/4/from-basic-to-brand-how-to-build-and-use-a-purposeful-linkedin-profile\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>From Basic to Brand: How to Build and Use a Purposeful LinkedIn Profile (EDUCAUSE)</strong></a></li><li><a href=\"https://executive.berkeley.edu/thought-leadership/blog/creating-purpose-driven-personal-brand\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Creating a Purpose-Driven Personal Brand (Berkeley Executive Education Programs)</strong></a></li><li><a href=\"https://auth-er.educause.edu/podcasts/educause-rising-voices/2025/start-with-storytelling-a-masterclass\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Start with Storytelling: A Masterclass (EDUCAUSE)</strong></a></li><li><a href=\"https://graduate.northeastern.edu/knowledge-hub/tips-for-building-your-personal-brand/\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>How To Build a Personal Brand: 10 Tips (Northeastern University Graduate Programs)</strong></a></li><li><a href=\"https://hbr.org/2022/09/how-to-build-your-personal-brand-at-work\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>How to Build Your Personal Brand at Work (Harvard Business Review)</strong></a></li><li><a href=\"https://executive.berkeley.edu/thought-leadership/blog/creating-purpose-driven-personal-brand\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Creating a Purpose-Driven Personal Brand (Berkeley Executive Education</strong></a></li></ul>","author_name":"EDUCAUSE"}