{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/61efd5bcf87e120013576308/633326ce470c7900137d9d9c?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Automation vs Authentic in our marketing? Is there a difference?","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/61efd5bcf87e120013576308/1647947218855-9a1bab2461f2479cdbaff2250cef51b8.jpeg?height=200","description":"<p>In a post covid world we have a craving for connection, but can we automate our marketing and it still be authentic?  And is storytelling making a comeback within our customer communication? </p><p>Hosted by the wonderful Zoe Hanson, we dive into this really interesting subject with industry thought leaders &amp; OBS Members Kevin Briscoe, Managing Director of Briscoe PR, and Ross Breckenridge, Managing Director of Breckenridge Growth Agency. </p><p><br></p><p>Plus as always we hear from OBS Membership Manager Sara Merriman on whats happening at OBS in October.</p>","author_name":"Liam Doe"}