I've ghosted y'all, and I need to apologize — because it wasn't intentional, and we need to talk about why. For years I shared everything: the brand deals, the $144K year that replaced my corporate paycheck, all of it. But after crossing a quarter million in revenue, I got quiet. In this episode I'm breaking down why success got harder to talk about than struggle, the family side-comments that made me want to shrink, and why I'm committing to radical, responsible transparency from here on out — revenue AND expenses, wins AND costs.
WE GET INTO:
00:01 The Ghosting Confession
02:20 The Accidental Business Origin (2019)
04:49 Celebrating Early Wins: The $144K Milestone
07:14 From $125 to $50K Brand Deals
09:37 The Discomfort of Outgrowing Her Old Self
10:21 Fear of Becoming Unrelatable
12:44 Struggle vs. Success in Latino Community Narratives
15:08 Family Side Comments and Feeling Like an Outsider
17:25 Committing to Radical Transparency
19:40 Why Latina Wealth Visibility Matters
21:54 Hope Over Guarantee: What This Show Is For
24:22 Honoring Every Version of Herself
26:48 Reconnecting With Her New Self as a Mom
29:10 Outro: Create & Cultivate Festival + Sign Off
KEY TAKEAWAYS:
→ Making the commitment to radical, responsible transparency — sharing the expenses and real costs behind every revenue win, not just the headline number
→ My financial arc: $144K in 2020 to $500K/year for the past four years and the first millionaire in my family
→ The bigger my numbers got, the quieter I became because I was afraid of seeming unrelatable or being judged by family
→ The real emotional cost of success: strained family dynamics, side comments, and imposter syndrome
→ Why hiding wins is a disservice to the community and keeps success feeling out of reach
→ A personal reflection on postpartum, my book tour, and my first year as a mom
TAKE THE NEXT STEP WITH YO QUIERO DINERO:
📕 Get the book, Financially Lit!: https://financiallylitbook.com
💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/
💬 Book a free Money Call: https://yoquierodineropodcast.com/links/
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📸 Instagram: https://www.instagram.com/yoquierodineropodcast
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