{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/61d4ae405ad158001379010e/61d4ae4fdd7f1f001349e6c0?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"S9E21 - Fix It Again, Tony: Brand Nicknames","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/61d4ae405ad158001379010e/1767383680568-312b58cc-9461-4143-8ce9-86e08c3eb270.jpeg?height=200","description":"<p><br></p><p>Some people call Under The Influence UTI for short. It’s not a good nickname. But some brand nicknames are positive and extremely valuable - like Coke and Chevy - and some nicknames like “Whole Paycheck” don’t make Whole Foods happy. Join us this week as we explore the implications of brand nicknames.</p><p><br></p>","author_name":"Apostrophe Podcast Network"}