You do not need to post every day to market your family photography business. In this episode, I am sitting down (for the fourth or fifth time, honestly, she should just be a co-host) with Tayler Cusick Hollman, co-founder of Enji, to talk about the four words she emailed me that I could not stop thinking about: consistent does not mean constant. You can watch the full conversation on YouTube or listen right here as a podcast, whichever is the best fit for you!
Tayler spent about eight years as a marketing consultant for solo business owners before she and her husband Brett spent two and a half years building Enji, marketing project management software that helps you get your marketing plan out of your head and onto your calendar. Together, we break down how to market within the hours you have, how one blog post becomes at least five pieces of content, and why your numbers keep you from spiraling in your slow season.
▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/consistent-marketing-for-family-photographers/
▸ The Family Photographer’s Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society
▸ Check out Enji: https://www.enji.co/marketing-for-family-photographers?ref=mjvkymm
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🔗 Affiliate links included. I only recommend products I personally use and love