{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6160372e5945a60013dd6d5a/67bddb18c09a232bcc23a5a2?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"ROI","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6160372e5945a60013dd6d5a/1740496134990-228ad1a2-6085-4a90-ab6c-823ac9d2fcf3.jpeg?height=200","description":"<p>Encore un acronyme en anglais dans l’encyclopédie de l’entrepreneuriat… Return On Investment, c’est un indicateur financier, pour mesurer la performance d’une action. Jean-Charles Herviaux, délégué régional Pépite Bretagne, explique comment le calculer, mais aussi comment le manipuler sans se laisser entraver.</p>","author_name":"Sorbonne Université"}