Often these methods are effective at preventing or reducing backre. However, sometimes the perpetrators’ tactics fail, and backfire occurs. When it does, it is often because people relied on ve principles (which can be remembered as the “5 Rs” below) to heighten outrage and increase mobilization against injustice. These principles are:
1. Reveal – Expose the injustice.
2. Redeem – Validate the target.
3. Reframe – Interpret the event as an injustice.
4. Redirect – Mobilize support and avoid official channels.
5. Resist – Resist intimidation and bribes.
AND: https://www.bmartin.cc/pubs/backfire.html
AND: https://commonslibrary.org/wp-content/uploads/Organizers_Handbook.pdf
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