Meet Jimmy Donaldson, perhaps better known as MrBeast – the 25-year-old YouTuber who some say is on the verge of sparking a revolution in online philanthropy.
With more than 236 million YouTube subscribers and an estimated net worth of $500m, MrBeast has turned his focus from filling houses with Lego bricks to curing blind people and building wells.
Lucinda asks Darren Margolias, the executive director of Jimmy’s charitable venture Beast Philanthropy, why MrBeast’s storytelling may have the edge over charities in reaching a younger generation of potential donors.
Plus, the philanthropy expert Rhodri Davies and the anti-racism consultant Martha Awojobi ask: is there anything charities could learn from the ways MrBeast taps into the natural human instinct to give back?
And exactly how ethical are his approaches to making the world a better place?
Listen to The End of Charity: Can MrBeast save humanity? on Apple Podcasts, Spotify or your podcast platform of choice.