{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/60c364deb599bb00192061aa/67194d1be16fb75ed5c26137?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Adapting to AI: How Marketing Teams Stay Ahead in a Changing World","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60c364deb599bb00192061aa/1729711363738-d248d154-e987-449a-ae6a-c3192a0fae4b.jpeg?height=200","description":"<p>In this episode, Alex Belding sits down with Charlie White, Director of Technology at LaFleur Marketing, to explore how marketing agencies adapt to emerging technologies. They discuss LaFleur’s shift from monolithic systems to a headless CMS and the integration of AI tools like GitHub Copilot and Core Insights to improve workflows and enhance marketing analytics. Charlie shares candid insights about managing tech-driven change, balancing innovation with team culture, and how to implement new tools effectively without compromising the human element of work. If you're interested in the intersection of tech, marketing, and change management, this episode is a must-listen!</p>","author_name":"Alex Belding"}