Before Super Chill, there were medicated fortune cookies. Vanilla or chocolate, 50 milligrams, five bucks, sitting in a jar right by the register at TLC and Zen Healing.
They pitched dispensaries on customizing the fortunes. Put a promo inside, a free joint on the next visit, $25 off, and suddenly every patient walking out has a reason to come back. One shop in Marina Del Rey ran a quarter pound giveaway through them every month.
The very first fortune was an Eddie Huang quote from Fresh Off the Boat. They wrote the rest themselves, keeping a notepad while watching movies and listening to music, collecting anything that could work.
They were also early on rosin. Their first R&D jar came from Hash Era, he dropped it on the floor, and there wasn't any more for months. Food grade rosin barely existed for edible makers at the time.
Plus the 500mg tie-dye cookies, poured in five separate batters by hand. The Art Basel Vice party where a DJ described his fortune cookie like a mushroom trip and got them written up. And why Super Chill started as a throwaway project while they waited on fortune cookie licensing, then became the whole thing.
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Chapters
0:00 It started with fortune cookies
1:32 Discovering rosin early
3:44 The jar he dropped
5:20 The friend with lupus
6:06 How they found edibles
7:46 There's no money in edibles
8:50 They said nobody wants this
11:40 The first fortune ever sold
12:32 Who wrote the fortunes
13:41 Five bucks by the register
14:03 The 500mg tie-dye
15:18 The Art Basel writeup
#SuperChill #FSOTD #FirstSmokeOfTheDay #CannabisEdibles #FortuneCookie #CannabisHistory #Prop215 #LiveRosin #HashRosin #CraftCannabis #cannabispodcast
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