No investors. No outside money. No compromise. Ever. That is the Green Dog way and it is exactly why the weed hits different.
Drew from Green Dog and Barney sit down with First Smoke of the Day for one of the most honest conversations about building a craft cannabis brand that actually lasts. Self funded, multi state, 350 plus genetics in the library and zero intention of changing the formula.
We get into why they never took investor money, how they failed in Arizona and won in Florida, the real MSO blueprint, ego death as the biggest SOP gap in craft cannabis, why they run old ugly green genetics nobody else wants, the Frog Poison and Drama Weed breakdown, how to build a team you want to see leave and win, and why the lore behind a strain builds a brand faster than any marketing ever will.
If you know Green Dog you already know. If you do not this is where it starts.
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