{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/606b19b6aaa0f556abe0fc33/6af23a3fed870dba3d2f67f7?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Why Bored Ape Yacht Club Bet Big on Trading Cards","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/606b19b6aaa0f556abe0fc33/1794260117698-1259ce1a-d359-4ca2-b800-cbcb6eb59fea.jpeg?height=200","description":"<p>Why is Bored Ape Yacht Club betting big on trading cards? For Yuga Labs CEO Michael Figge, Mudwater is a way to reward holders and bring the community together around something they can collect and play. He joins Matt Medved to explain the thinking behind BAYC’s new card game, its launch on Solana and a model that shares trading fees with collectors.</p><p><br></p><p>The conversation also covers Figge’s first six months as CEO, the pressure of building in public and why he believes physical collectibles and live events become more valuable as AI makes digital creation easier.</p><p><br></p><p>What&#39;s inside:</p><ul><li>Why ApeFest landed at Beeple Studios in Charleston and how in-person events deepen the bonds between holders</li><li>Designing Mudwater like a token launch, with 2.4 million cards and allocations for Bored Ape and Mutant Ape holders</li><li>Why Mudwater launched on Solana and how that decision fits with Yuga’s plans for ApeChain</li><li>How a 2.5% trading fee funds ApeCoin distributions to pack, box and case holders</li><li>How digital pack openings connect to real cards in a vault, and what the $8 ripping fee covers</li><li>The Final Fantasy VIII inspiration behind Mudwater and the appeal of a simple, two-minute card game</li><li>How Mudwater could let Otherside players win cards they can redeem in the physical world</li><li>Staying focused on long-term projects while responding to public criticism and community expectations</li><li>Figge’s account of the ApeStrategy exploit and the resulting sell-off in Mudwater packs</li><li>The years of work behind bringing Bored Apes and Mutant Apes into LACMA’s collection</li></ul>","author_name":"Now Media"}