{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/604916540210cd4cd8d6dc07?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Let's Talk Limbic Sparks with Brand Leaders","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/604916540210cd4cd8d6dc07/1673477957446-754bad5b567b4a23c62b35d54784748d.jpeg?height=200","description":"<p>Welcome to&nbsp;<strong><em>Let's Talk&nbsp;</em>Limbic Sparks</strong>&nbsp;- where &nbsp;<a href=\"https://www.limbicbrandevolution.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Kevin Perlmutter</a> speaks directly with Brand Leaders reveal how they are tapping into emotional insights to attract and retain customers. Kevin explores how guests are creating, what he calls, <strong>Limbic Sparks</strong>® - which happen when Emotional Motivation Meets Brand Desire. Guest share how they're tapping into emotional motivations to strengthen customer connections, create brand desire and drive business growth.&nbsp;Kevin Perlmutter is Author of <a href=\"https://www.amazon.com/Brand-Desire-Customer-Interest-Emotional/dp/1398621048\" rel=\"noopener noreferrer\" target=\"_blank\">BRAND DESIRE</a>: Spark Customer Interest Using Emotional Insights, and Chief Strategist &amp; Founder of <a href=\"https://www.limbicbrandevolution.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Limbic Brand Evolution</a> - a brand strategy and behavioral science consultancy.</p><p><br></p><p><em>Limbic Sparks® is a registered trademark of Limbic Brand Evolution, LLC</em></p>","author_name":"Kevin Perlmutter"}