{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6031a3582e66d963c6fa1cf9/6a72155c67f03d99be1a9b81?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"224: Your Business Strategy Should Be Driving Your Podcast—Not the Other Way Around","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6031a3582e66d963c6fa1cf9/1785861898803-87f799b8-81e6-4358-9188-d690cde1bb05.jpeg?height=200","description":"<p>When was the last time you made a business decision before you made a podcast decision? In today’s episode, I’m talking about how your podcast should support your business - not the other way around. Plus, how I’ve seen clarity in business help my coaching clients make better decisions for their podcasts.&nbsp;</p><p><br></p><p>Clocking In with Haylee Gaffin is produced by <a href=\"https://gaffincreative.com/podcast-production/\" rel=\"noopener noreferrer\" target=\"_blank\">Gaffin Creative</a>, a podcast production company for creative entrepreneurs. Learn more about our services at <a href=\"https://gaffincreative.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Gaffincreative.com</a>, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.</p><p><br></p><p><strong>Find It Quickly:&nbsp;</strong></p><p>What I’ve learned in the first official round of Podcasting for Business (3:22)</p><p>The mistake I see most podcasters making (5:40)</p><p>3 questions to help create aligned content (8:23)</p><p>Why I’m sharing this now (9:58)</p><p><br></p><p><strong>Mentioned in this Episode:</strong></p><p>Podcasting for Business: <a href=\"https://gaffincreative.com/coaching/\" rel=\"noopener noreferrer\" target=\"_blank\">gaffincreative.com/coaching</a></p><p><br></p><p><strong>Connect with Haylee:</strong></p><p>Instagram: <a href=\"https://www.instagram.com/hayleegaffin/\" rel=\"noopener noreferrer\" target=\"_blank\">instagram.com/hayleegaffin</a></p><p>Website: <a href=\"https://gaffincreative.com/\" rel=\"noopener noreferrer\" target=\"_blank\">gaffincreative.com</a></p><p><br></p><p>Transcript: https://share.descript.com/view/RP5zipeApb6</p>","author_name":"Haylee Gaffin, Growth Strategist for Podcast Hosts"}