{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6031a3582e66d963c6fa1cf9/69754cff6c5100c2bb2a74bc?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"202: This Simple Strategy Can Grow Your Downloads with Your Existing Audience","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6031a3582e66d963c6fa1cf9/1770744370365-28dc6f53-3cce-4035-a695-10ad41dea246.jpeg?height=200","description":"<p>Your best content doesn’t have an expiration date—so why let it sit dormant in your feed? Today, I’m breaking down a super simple strategy for increasing downloads on your older content through your existing audience.</p><p><br></p><p>We’ll walk through how to reference older episodes in a way that adds value, feels natural, and guides listeners without overwhelming them. Plus, I’m giving you a plug-and-play formula for how to do it and examples you can steal.</p><p><br></p><p>Clocking In with Haylee Gaffin is produced by <a href=\"https://gaffincreative.com/podcast-production/\" rel=\"noopener noreferrer\" target=\"_blank\">Gaffin Creative</a>, a podcast production company for creative entrepreneurs. Learn more about our services at <a href=\"https://gaffincreative.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Gaffincreative.com</a>, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.</p><p><br></p><p><strong>Find It Quickly:&nbsp;</strong></p><p>The simple strategy for growing downloads on old episodes (1:38)</p><p>The formula for mentioning an old episode (2:25)</p><p>Creating compilation content from old episodes (4:48)</p><p>Practical advice for sharing old episodes (5:52)</p><p><br></p><p><strong>Mentioned in this Episode:</strong></p><p><a href=\"https://gaffincreative.com/can-your-podcast-generate-you-revenue/\" rel=\"noopener noreferrer\" target=\"_blank\">Episode 143: Can Your Podcast Generate You Revenue? [Becoming a Paid Podcaster]</a></p><p><a href=\"https://gaffincreative.com/194-reflecting-on-2025/\" rel=\"noopener noreferrer\" target=\"_blank\">Episode 194: Reflecting on 2025</a></p><p><br></p><p><strong>Connect with Haylee:</strong></p><p>Soundboard Society: <a href=\"https://gaffincreative.com/soundboard/\" rel=\"noopener noreferrer\" target=\"_blank\">gaffincreative.com/soundboard</a></p><p>Instagram: <a href=\"https://www.instagram.com/hayleegaffin/\" rel=\"noopener noreferrer\" target=\"_blank\">instagram.com/hayleegaffin</a></p><p>Website: <a href=\"https://gaffincreative.com/\" rel=\"noopener noreferrer\" target=\"_blank\">gaffincreative.com</a></p><p><br></p><p>Review the Transcript: <a href=\"https://share.descript.com/view/mBU5XeyNH88\" rel=\"noopener noreferrer\" target=\"_blank\">https://share.descript.com/view/mBU5XeyNH88</a></p>","author_name":"Haylee Gaffin, Growth Strategist for Podcast Hosts"}