Is it your goal to turn podcast listeners into paying clients? In today’s episode, I’m continuing my series on becoming a paid podcaster, and sharing the strategies that my clients and I use to sell our services and offers through our podcasts.
Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.
Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.
Time-stamps:
Your podcast has to give value (3:17)
Speaking to your listener’s needs (6:48)
Decide what you’re selling (9:28)
Have a CTA strategy (13:06)
Build relationships with listeners (15:27)
Value-based marketing (18:25)
Creating episodes that sell offers (19:31)
What you should be selling (20:19)
Tracking your sales (25:21)
Podcast Resources:
144: Making More Money with Sponsors through a Holistic Campaign [Becoming a Paid Podcaster]: gaffincreative.com/making-more-money-with-sponsors-through-a-holistic-campaign
139: How Vulnerable Should I Be On My Podcast?: gaffincreative.com/139-how-vulnerable-should-i-be-on-my-podcast
54: Podcast Pitches and Guest Communication: gaffincreative.com/podcast-pitches-and-guest-communication
Connect with Haylee:
Review the Transcript: https://share.descript.com/view/hlj5bK4dMqB
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