{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6031a3582e66d963c6fa1cf9/6247bbbe1026250014568ab9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"056: Why Your Podcast Needs Optimized Show Notes for Google","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6031a3582e66d963c6fa1cf9/1648868261187-18993d578a56864a7d04fb22723ca030.jpeg?height=200","description":"<p>Are you taking advantage of the long-term marketing efforts that search engine optimization can provide for your podcast? I think it's so important, especially for business owners, to be optimizing their podcast show notes for search engines. Today, I'll be sharing who should be optimizing their show notes, why they should be, and how you can implement this into your content planning. </p><p>Clocking In with Haylee Gaffin is produced and brought to you by&nbsp;<a href=\"https://gaffincreative.com/podcast-production/\" rel=\"noopener noreferrer\" target=\"_blank\">Gaffin Creative</a>, a podcast production company for creative entrepreneurs. Learn more about our services at&nbsp;<a href=\"https://gaffincreative.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Gaffincreative.com</a>, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.</p>","author_name":"Haylee Gaffin, Growth Strategist for Podcast Hosts"}