In this week’s Career Insights episode our President of Education Pillar, Elizabeth Barnett Lawton, talks to pioneer Gary Thompson, AKA ‘The Plastic Boy’, who breaks the boundaries of traditional make-up and beauty as a content creator, blogger, and make-up artist. Gary shares the evolution of his influencer identity from how he first got into beauty learning his make-up skills from the counter at MAC to gaining 290,000 followers on YouTube. Gary also talks about his experience in the beauty industry as a black male beauty blogger, and how he maintains his mental health to avoid burnout. Listen in for Gary’s tips and tricks in becoming an influencer including his tech-equipment must-haves, secrets to beat the algorithm, and how to create a community from your passion.
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