{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/60269b8c-0bac-4ce4-83ba-e9116d5296e3/f677cc7a-4278-4b17-b8eb-5a75a2b65424?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Beacons in Museums – San Diego Museum of Art","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6100879331fd81f125b34dbe/610087acb4524f0012e8cc22.jpg?height=200","description":"<p>#54 – Museums, despite being associated with the past, have been at the leading edge of Bluetooth beacon adoption. We visited Dieter Fenkart-Fröschlt, COO of the San Diego Museum of Art and talked about what drove their investment in a beacon-enabled app, how they approached it and what the business benefits have been.</p>","author_name":"Stephen Statler"}