{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/601589f7916dc40f30ec7475/64a5d637b7d156001104dc30?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"S3 E10 - Tom Triscari - ANA Programmatic Report","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/undefined/1612024114505-8c6796993125857f99a04cf8d1a5056b.jpeg?height=200","description":"<p>In this episode Wayne sits down with Tom Triscari, a programmatic economist and founder of Lemonade Projects. Tom helped the ANA (association of national advertisers in the USA) with their long awaited report into the programmatic supply chain.</p><p><br></p><p>In this episode Tom &amp; Wayne discuss;</p><ul><li>The findings of the report</li><li>Information asymmetry</li><li>Misaligned incentives</li><li>Tips that buyers can take to overcome issues highlighted</li></ul><p><br></p><p>The 'first look' report can be found here - https://www.ana.net/miccontent/show/id/rr-2023-06-ana-programmatic-transparency-first-look</p>","author_name":"Wayne Blodwell"}