{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/601268fdd3b54240baa56c2d/64e4a2cb140f330011687edc?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"From Products to Impact: How Brands Can Transform and Influence","description":"<p>In the season 6 premiere, we’re deep diving into the fascinating world of consumer perception. Ever wondered how people form opinions about brands? And how companies can make a positive impact on individuals, society, and the economy? Our special guest for this mind-blowing topic is none other than Emmanuel Probst, author of the best-selling book Assemblage and the Global Head of Thought Leadership at Ipsos, a prominent market research powerhouse.</p><p><br></p><p><strong>Tune in to find out more about:&nbsp;</strong></p><ul><li>Key drivers when it comes to shaping consumers’ brand perceptions&nbsp;</li><li>Why it's crucial for brands to get closer to their audience and reduce the social distance</li><li>The reason why so many of us repeatedly rewatch the popular sitcom Friends</li></ul><p><br></p>","author_name":"Cure Media"}