{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/601268fdd3b54240baa56c2d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Inside the Creator Economy","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/601268fdd3b54240baa56c2d/1772529973403-7a1b1862-32d1-413a-a44a-aad593fc7cf7.jpeg?height=200","description":"<p><strong>Inside the Creator Economy</strong> explores how creator-led marketing is transforming the way modern brands grow.</p><p><br></p><p>Hosted by <strong>Sanna Ödmark</strong> and<strong> Frida Ekholm </strong>from<strong> Cure Media</strong>, the podcast brings you into the conversations shaping the next era of the creator economy — featuring CMOs, founders, creators, platforms and growth leaders from across Europe.</p><p><br></p><p>This isn’t a podcast about isolated creator campaigns. It’s about the bigger shift: what happens when creators move from being a marketing channel to becoming part of a brand’s core strategy.</p><p><br></p><p>Every week, we dive into the questions leaders are navigating right now:</p><ul><li>What does it really take to stay culturally relevant?</li><li>What can brands learn from creators who build communities, not just audiences?</li><li>And how do organisations structure for creator-led growth?</li></ul><p><br></p><p>Hosted by <a href=\"https://www.curemedia.com/\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Cure Media</strong></a>, one of Northern Europe’s leading creator marketing agencies, <strong>Inside the Creator Economy</strong> is for marketers and business leaders who want to understand where modern brand building, and real growth, is heading.</p><p><br></p><p>New episodes every week.</p>","author_name":"Cure Media"}