{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5fbbd6ce8d261a4012888eae/612387370a8ca40012c14348?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Raphael van Lierop - Founder & CEO at Hinterland","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5fbbd6ce8d261a4012888eae/1629718183452-f1cef51b70941859c9e72c934876e73e.jpeg?height=200","description":"<p>Creating a successful original IP is a delicate process. A veteran of the triple-A industry, Raphael van Lierop founded the game studio Hinterland in 2012, creating one of the most successful self-published indie games in recent memory, THE LONG DARK. Raphael discusses everything that goes into cultivating a strong IP while breaking down transmedia trends, identifying the role of content creators in a franchise’s development, and considering a new ecosystem for game developers that offers more publishing opportunities than ever before.</p>","author_name":"Rovio Entertainment"}