{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5f2a6d27ea5ddb339a3b6072/5f2a6d459a34f3658f68912b?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"SBM 121: Changing Lives One Cyber Security Course at a Time with Jason Dion","description":"<div class=\"post-todays-guest\">\n<h2><span>Today’s Guest</span></h2>\n<p><img src=\"/wp-content/uploads/2019/01/podcast_ep_JasonDion.jpg\" alt=\"\" width=\"443\" height=\"250\" class=\"alignright size-full wp-image-15553\" srcset=\"https://smartbrandmarketing.com/wp-content/uploads/2019/01/podcast_ep_JasonDion.jpg 443w, https://smartbrandmarketing.com/wp-content/uploads/2019/01/podcast_ep_JasonDion-300x169.jpg 300w\" sizes=\"(max-width: 443px) 100vw, 443px\" /></p>\n<p>In this episode you will learn about Jason's journey from an actual teacher into the online course space. His experience with Udemy and other platforms. How he handles upsells and plans to regain control over his list and students. </p>\n<p>Jason Dion is an expert in cyber security.</p>\n<p>This is the 121st session of <a href=\"https://itunes.apple.com/us/podcast/smart-brand-marketing-podcast/id877860884\" rel=\"noopener noreferrer\" target=\"_blank\">Smart Brand Marketing</a>.</p>\n</div>\n<div class=\"post-biggest-mistake\">\n<p><strong>MY BIGGEST TAKEAWAY: </strong></p>\n<p>The best way to move students onto your list is to ask permission from Udemy whether you can ask them to join your Facebook Group. After that you're in charge. </p>\n</div>\n<div class=\"post-topics-discussed\">\n<h2><span>TOPICS DISCUSSED</span></h2>\n<ul>\n<li>What business are you in?</li>\n<li>Control</li>\n<li>Udemy vs self hosted platforms</li>\n<li>Teacher vs marketer</li>\n<li>Are you helping or selling?</li>\n<li>Why devalue your courses on Udemy?</li>\n<li>Information vs transformation</li>\n</ul>\n</div>\n<div class=\"post-topics-discussed\">\n<h2><span>RESOURCES</span></h2>\n<ul>\n<li><a href=\"https://www.diontraining.com\" rel=\"noopener noreferrer\" target=\"_blank\">diontraining.com</a></li>\n</ul>\n</div>\n<p><strong>JASON IN ACTION</strong></p>\n<p><iframe width=\"560\" height=\"315\" src=\"https://www.youtube.com/embed/7xPZ7qW9Hs8\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen></iframe></p>\n<p><strong>THANK YOU FOR LISTENING!</strong></p>\n<p style=\"color: #111111;\">To get more SBM content sent directly to your device as they become available, you can subscribe on <a style=\"color: #dd0000;\" href=\"https://itunes.apple.com/us/podcast/smart-brand-marketing-podcast/id877860884\" target=\"_blank\" rel=\"noopener noreferrer\">iTunes</a> or <a style=\"color: #dd0000;\" href=\"http://www.stitcher.com/podcast/tom-libelt/the-smart-brand-marketing-podcast?refid=stpr\" target=\"_blank\" rel=\"noopener noreferrer\">Stitcher</a>!</p>\n<p style=\"color: #111111;\">Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!</p>\n<p>The post <a rel=\"nofollow\" href=\"https://smartbrandmarketing.com/sbm-121-changing-lives-one-cyber-security-course-at-a-time-with-jason-dion/\">SBM 121: Changing Lives One Cyber Security Course at a Time with Jason Dion</a> appeared first on <a rel=\"nofollow\" href=\"https://smartbrandmarketing.com\">The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design</a>.</p>","author_name":"Tom Libelt: Lifestyle Entrepreneur, Small Business Consultant & SEO Expert"}