{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5f2a6d27ea5ddb339a3b6072/5f2a6d459a34f3658f689116?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"SBM 142: How To Serve The Most People in The Best Way with Estie Rand","description":"<div class=\"post-todays-guest\">\n<h2><span>Today’s Guest</span></h2>\n<p><img src=\"/wp-content/uploads/2019/11/podcast_ep_estierand.jpg\" alt=\"\" width=\"443\" height=\"250\" class=\"alignright size-full wp-image-16116\" srcset=\"https://smartbrandmarketing.com/wp-content/uploads/2019/11/podcast_ep_estierand.jpg 443w, https://smartbrandmarketing.com/wp-content/uploads/2019/11/podcast_ep_estierand-300x169.jpg 300w\" sizes=\"(max-width: 443px) 100vw, 443px\" /></p>\n<p>Estie Rand is an internationally acclaimed speaker, award-winning business consultant and marketing strategist who helps scale businesses.</p>\n<p>This is the 142nd session of <a href=\"https://itunes.apple.com/us/podcast/smart-brand-marketing-podcast/id877860884\" rel=\"noopener noreferrer\" target=\"_blank\">Smart Brand Marketing</a>.</p>\n</div>\n<div class=\"post-biggest-mistake\">\n<p><strong>MY BIGGEST TAKEAWAY: </strong></p>\n<p>The work-work balance. If you can control your work&#8230; you have time to live. </p>\n<p>How to look at social media platforms: </p>\n<p>FB is like a reunion<br />\nInstagram is a coffee shop.<br />\nLinkedin is a networking event.<br />\nTwitter is a street corner.</p>\n</div>\n<div class=\"post-topics-discussed\">\n<h2><span>TOPICS DISCUSSED</span></h2>\n<ul>\n<li>Never used paid ads</li>\n<li>Growing Linkedin presence</li>\n<li>The problem with course creators</li>\n<li>Moving up the business ladder</li>\n<li>Leveraging cash</li>\n<li>Current trends in business</li>\n<li>How to act on social media</li>\n<li>Course launches</li>\n</ul>\n</div>\n<div class=\"post-topics-discussed\">\n<h2><span>RESOURCES</span></h2>\n<ul>\n<li><a href=\"estierand.com/freegift/\" target=\"_blank\" rel=\"noopener noreferrer\">estierand.com/freegift/</a></li>\n</ul>\n</div>\n<p><strong>ESTIE IN ACTION</strong></p>\n<p><iframe width=\"560\" height=\"315\" src=\"https://www.youtube.com/embed/wtaPcxoIlQY\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen></iframe></p>\n<p><strong>THANK YOU FOR LISTENING!</strong></p>\n<p style=\"color: #111111;\">To get more SBM content sent directly to your device as they become available, you can subscribe on <a style=\"color: #dd0000;\" href=\"https://itunes.apple.com/us/podcast/smart-brand-marketing-podcast/id877860884\" target=\"_blank\" rel=\"noopener noreferrer\">iTunes</a> or <a style=\"color: #dd0000;\" href=\"http://www.stitcher.com/podcast/tom-libelt/the-smart-brand-marketing-podcast?refid=stpr\" target=\"_blank\" rel=\"noopener noreferrer\">Stitcher</a>!</p>\n<p style=\"color: #111111;\">Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!</p>\n<p>The post <a rel=\"nofollow\" href=\"https://smartbrandmarketing.com/sbm-142-how-to-serve-the-most-people-in-the-best-way-with-estie-rand/\">SBM 142: How To Serve The Most People in The Best Way with Estie Rand</a> appeared first on <a rel=\"nofollow\" href=\"https://smartbrandmarketing.com\">The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design</a>.</p>","author_name":"Tom Libelt: Lifestyle Entrepreneur, Small Business Consultant & SEO Expert"}