{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5efb7d62a08b3c145c6ba91c/6af4b5b7b37f17fa5e8d647a?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Lisa Volkers: Advertisers Are Making Money From Your Menstrual Data","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5efb7d62a08b3c145c6ba91c/1794422134474-c5dbcdf6-c1a8-4ef5-b6fd-29ac71c15164.jpeg?height=200","description":"<p>I’m so happy to kick off season 13 of the Period Story podcast with Lisa Volkers, the co-founder and CEO of PERIOD., a privacy-first women’s health and menstrual cycle app founded in December 2025, that at the time we recorded the episode, had over 70,000 users in the Netherlands, Germany and the UK. </p><p><br></p><p>In this episode, Lisa shares: </p><p><br></p><ul><li>Her transition from editor-in-chief of Linda Meiden, the leading Dutch magazine for teenage girls to co-founder and CEO of a menstrual cycle tracking app </li><li>How conversations with teenage girls made her realise that they knew more about their periods and menstrual cycles than she did </li><li>The Texas abortion case that sparked her decision to build a privacy-first menstrual cycle tracking app</li><li>The process of building her app PERIOD., the decision to not sell user data to advertisers and what that meant for her company’s business model </li><li>Why you should care about how your data is being used and how to know if this is happening </li><li>The pros and cons of having a bootstrapped business</li><li>And of course, the story of her first period </li></ul><p><br></p><p>Lisa says your privacy is the biggest thing when using an app and you don’t want to give away your data to random companies who will make money from it. </p><p><br></p><p>Thank you, Lisa!</p><p><br></p><p>Get in touch with Lisa:</p><p><br></p><p><a href=\"https://myperiod.app/en\" rel=\"noopener noreferrer\" target=\"_blank\">Period Website</a> </p><p><br></p><p><a href=\"https://www.instagram.com/myperiod.app/\" rel=\"noopener noreferrer\" target=\"_blank\">Period Instagram</a></p><p><br></p><p><a href=\"https://www.tiktok.com/@myperiod.app\" rel=\"noopener noreferrer\" target=\"_blank\">Period TikTok</a></p><p><br></p><p>A transcript is available on <u><a href=\"https://open.acast.com/shows/5efb7d62a08b3c145c6ba91c/www.periodstorypod.com\" rel=\"noopener noreferrer\" target=\"_blank\">www.periodstorypod.com</a></u></p><p><br></p><p>Get in touch:</p><p>IG <u><a href=\"https://www.instagram.com/periodstorypod/\" rel=\"noopener noreferrer\" target=\"_blank\">@periodstorypod</a></u></p><p><br></p><p>Email </p><p><u><a href=\"mailto:periodstorypod@gmail.com\" rel=\"noopener noreferrer\" target=\"_blank\">periodstorypod@gmail.com</a></u></p><p><br></p><p>Book a 30 minute hormone health review with me: <u><a href=\"http://eatlovemove.as.me/hormonehealth\" rel=\"noopener noreferrer\" target=\"_blank\">http://eatlovemove.as.me/hormonehealth</a></u> </p>","author_name":"Le'Nise Brothers"}