Today's podcast sees me catch up with a fellow Blue, Mike Gow, who is an expert in China, having worked there for 15 years and is a leading academic on industry, management and even football in China.
Mike takes us through the current thinking regarding football in China, the long term thinking leading to eventually hosting a World Cup. The link to Everton might be John Thornton, the potential bidder. Mike discusses John's interests in China before covering his theory which set a small corner of Twitter alight last evening.
Finally Mike talks about a very interesting research programme involving Everton social media and the potential for providing a one stop solution for Evertonians to access all future Everton related content.
Thanks Mike, and I hope the listeners find your conversation very interesting!
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