{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ee2eeed01c3dd0f06fa6f32/61b4deb2e1c4aa00146c11c9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Ads and PR: What's The Difference and What That Means to You","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5ee2eeed01c3dd0f06fa6f32/1592880570928-c7546bb09a7b39527ca08fde01de5ced.jpeg?height=200","description":"<p>Everyone knows what ads are, we see them everywhere all the time. And if you're listening to this podcast, then you have an awareness or an interest in public relations, But what's the difference? Can they work together? And most importantly, which one is best for your business? Listen in to find out!</p><p><br></p><h4>Key Points:</h4><ul><li><strong>What are PR and advertising? </strong>(<em>2:40</em>)</li><li><strong>Control:</strong> Difference #1 (<em>4:09</em>)</li><li><strong>Budget:</strong> Difference #2 (<em>13:42</em>)</li><li><strong>Credibility: </strong>Difference #3 (<em>13:46</em>)</li><li><strong>When do you chose which?</strong> (<em>18:23</em>)</li></ul><p><br></p><h4>Key Resources:</h4><ul><li>No budget? No problem! Once you've figured out what you've been doing wrong, get it right with this list of ideas for you to get PR.&nbsp;<a href=\"https://shows.acast.com/connections-coffee-confidence/episodes/www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget\" rel=\"noopener noreferrer\" target=\"_blank\">www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget</a></li><li>This workbook walks you through what messaging is and how to not only develop your own but also use it effectively so you stop wasting your breath..&nbsp;<a href=\"https://shows.acast.com/connections-coffee-confidence/episodes/www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across\" rel=\"noopener noreferrer\" target=\"_blank\">www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across</a></li></ul><p><br></p><p><em>Have you left a rating &amp; review yet? It makes a huge difference to an independent podcaster. If you're listening on Apple Podcasts (formerly iTunes) please rate and review there. If you're not an Apple supporter, you can go to&nbsp;</em><a href=\"https://www.podchaser.com/podcasts/connections-coffee-confidence-1788572\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Podchaser</em></a>.&nbsp;<em>Thanks so much for your support!</em></p><p><br></p><p>**Hey, are you wondering how to use social media so it helps you reach your goals instead of kill time?&nbsp;<em>Let me show you the exact steps I use to make sure my client’s social media is strategic and cohesive so that you can use the socials to support your business without wasting time and getting frustrated.&nbsp;</em>Go to<a href=\"https://www.janicefogarty.com/create-your-social-media-content-strategy\" rel=\"noopener noreferrer\" target=\"_blank\">&nbsp;https://www.janicefogarty.com/create-your-social-media-content-strategy</a>&nbsp;to learn more.</p><p><br></p><p>I love Apothekary products because I appreciate a natural approach to my well-being. I use&nbsp;<em>Seal the Deal</em>&nbsp;every day in my morning smoothie and&nbsp;<em>Chill The F* Out</em>&nbsp;when I need it! (I also love&nbsp;<em>Better Than Botox&nbsp;</em>and&nbsp;<em>You Dew You</em>, too!) By using&nbsp;my referral link, you can get $30US off of your first order -&gt;&nbsp;<a href=\"http://apothekary.refr.cc/janicefogarty\" rel=\"noopener noreferrer\" target=\"_blank\">http://apothekary.refr.cc/janicefogarty</a></p><p><br></p><p>Let's Connect!&nbsp;<a href=\"https://www.pinterest.ca/JaniceFogartyCCC/_created/\" rel=\"noopener noreferrer\" target=\"_blank\">Pinterest&nbsp;</a>/&nbsp;<a href=\"https://www.linkedin.com/in/janice-fogarty-19a1493a/?lipi=urn%3Ali%3Apage%3Ad_flagship3_feed%3BeLzzjzx8Q%2FqLM03U1C8Gwg%3D%3D\" rel=\"noopener noreferrer\" target=\"_blank\">LinkedIn</a>&nbsp;/&nbsp;<a href=\"https://www.instagram.com/janiceefogarty/?hl=en\" rel=\"noopener noreferrer\" target=\"_blank\">Instagram</a>&nbsp;/<a href=\"https://www.facebook.com/groups/2684437078479085/?ref=group_header\" rel=\"noopener noreferrer\" target=\"_blank\">Connections Coffee Confidence Community on Facebook</a></p>","author_name":"Janice Fogarty"}