{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ee2eeed01c3dd0f06fa6f32/5fd6e37ec7e21d037202f016?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Creating a Communications Plan For Your Business","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5ee2eeed01c3dd0f06fa6f32/1607917216730-3926d877d6feca97180b8937df3603d9.jpeg?height=200","description":"<p>Do you think strategic communications planning is for a massive company with a huge budget and either an inhouse PR person or an agency on standby? I gotta tell you, assuming you aren’t connected with illegal or highly dangerous goods and services, with thoughtful planning and some help, <em>you've got this</em>.</p><p><br></p><p><em>But why do I need a communications plan</em>, I hear you ask. <em>And how do I even get started? Is this something that is going to eat my soul and laugh back at me through every Instagram post I make?</em></p><p><br></p><p>This podcast walks you through how a communications plan is going to make your life so much more strategic - once you've mapped out your plans, you follow your steps all the way to meeting your goals.</p><p><br></p><p>Key Points:</p><ul><li><strong>Getting Geeky With It:</strong> The Value of a Communications Plan (<em>2:26</em>)</li><li><strong>Mission Vision &amp; Value Statements:</strong> MVV for Short (<em>3:00</em>)</li><li><strong>Why Create an MVV</strong> (<em>5:06</em>)</li><li><strong>What I Mean by a Communications Plan:</strong> What it Means for Your Business (<em>6:19</em>)</li><li><strong>A Good Relationship </strong>(<em>8:09</em>)</li><li><strong>MVV &amp; Messaging </strong>(<em>8:45</em>)</li><li><strong>Nuts &amp; Bolts of How </strong>(<em>9:13</em>)</li><li><strong>Does Order Matter? </strong>(<em>10:03</em>)</li><li><strong>A Mechanism in Action:</strong> <a href=\"https://www.instagram.com/janiceefogarty/?hl=en\" rel=\"noopener noreferrer\" target=\"_blank\">Instagram</a> (<em>10:36</em>)</li><li><strong>Bringing it all Together</strong> (<em>11:14</em>)</li><li><strong>Living Documents </strong>(<em>12:01</em>)</li></ul><p><br></p><p>Also mentioned:</p><ul><li><strong>You need your copy of&nbsp;</strong><a href=\"https://thoughtful-motivator-427.ck.page/65dd2ed0f7\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Post with Purpose &amp; Personality</strong></a><strong>!&nbsp;</strong>A free guide to answer your question \"what do I post about?!\" These five prompts point you to using social media in a way that is true to you, your business, and resonates with your clients.&nbsp;<a href=\"https://thoughtful-motivator-427.ck.page/65dd2ed0f7\" rel=\"noopener noreferrer\" target=\"_blank\">Download yours</a> today!</li><li><a href=\"https://shows.acast.com/connections-coffee-confidence/episodes/the-new-year-deserves-a-new-approach\" rel=\"noopener noreferrer\" target=\"_blank\">Episode 27</a></li><li><a href=\"https://janicefogarty.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Work with me to review or create your communications plan for 2021.</a></li></ul><p><br></p><p>You're invited! <a href=\"https://www.facebook.com/groups/2684437078479085/?ref=group_header\" rel=\"noopener noreferrer\" target=\"_blank\"><strong>Connections Coffee Confidence Community on Facebook</strong></a></p><p><br></p>","author_name":"Janice Fogarty"}