{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ee241e3a96ea834d9466b1d/5ee2424938fbf642eb61eade?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Adrian Bevington: Crisis communications, football and the coronavirus","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5ee241e3a96ea834d9466b1d/a66c7f3ee8b2d6ea81a8beaf77d0262d.png?height=200","description":"<p class=\"\">TOPICS</p><p class=\"\">The communication principles to use in the coronavirus crisis</p><p class=\"\">The differences of approach around European football</p><p class=\"\">Rights and wrongs of a holding statement</p><p class=\"\">The possible repositioning of football after we return - “We could be a better society at the end of this, one where we are kinder”</p><p class=\"\">Reframing the narrative around the game</p><p class=\"\">Collaborative working between clubs</p><p class=\"\">Looking back at changes during Adrian’s time as Director of Communications for the England team</p><p class=\"\">The first Twitter World Cup</p><p class=\"\">The influence of Gareth Southgate in England’s recent PR revival</p><p class=\"\">The change in newspapers’ influence and tone in recent decades</p><p class=\"\">How England players like Lampard, Gerrard etc learnt to handle the media</p><p class=\"\">The rigours of the role - being on call 24/7, arguments, powerful personalities</p><p class=\"\">How to use social media to correct negative stories</p><p class=\"\">The move to become MD of Team England</p><p class=\"\">The rarity of moving into a leadership role with a background in communications</p><p class=\"\">In the post-coronavirus football world will the leadership of football clubs lean more to communications and community?</p><p class=\"\">Moving to the FA of Wales for this their successful Euro</p><p class=\"\">The pressure of certain countries/club and how that can stifle joy</p><p class=\"\">Extrapolating a positive culture when you have a great leader</p><p class=\"\">Values - creating them and communicating them. “Values are not just words, Values are what you live”</p><p class=\"\">Having stretch targets and creating transparency with supporters</p><p class=\"\">The pressure of success and how that affects values</p><p class=\"\">Adrian’s key tips for sporting organisations when we emerge from the coronavirus</p>","author_name":"MrRichardClarke"}