{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"Building Credibility in the AI Era: Strategies for B2B Tech with Josh Inglis","description":"

Josh Inglis is the founder and principal of Propllr, a PR and content marketing firm that helps B2B technology companies build trust to more effectively increase sales, attract talent, and raise capital. He’s also been named by Business Insider as one of the top people in Tech PR. In this episode, Josh shares insights on building credibility in the AI era, effective strategies for thought leadership in B2B tech, and how to stand out on AI search. 


Key Takeaways:

- Building B2B credibility

- The Trust Engine Framework 

- Crafting quality thought leadership


Episode Timeline:

1:25\tJosh's journey from trading floors to PR

4:00\tThe steps to finding your unique talents

4:45\tWhat's happening at Propllr?

5:50\tUnderstanding deep tech

7:24\tTwo levels of B2B technology

8:00\tThe Trust Engine Framework for building credibility

9:30\tWhy is credibility so important in the AI era?

11:40\tSetting yourself apart in the world of AI

13:30\tThe importance of Josh's long-form content team

16:35\tWhy is community important when building credibility?

18:50\tHow does Propllr maximize AI search

21:30\tHow SEO changes will shift business dynamics

23:45\tJosh's thought leadership philosophy


This episode’s guest:

• Josh Inglis on LinkedIn

• Email: Josh@Propllr.com


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https://pod.link/1496390646

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","author_name":"Global Results Communications"}