{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"The Sports Reporter's PR Advantage with Scott Braswell","description":"

Scott Braswell is a Public Relations Associate at Launchpad Creative. Launchpad partners with financial services firms on tailored marketing, branding, and social media initiatives, helping them launch into their next phase of exponential growth. Before entering the PR world in 2021, Scott spent 6-plus years in the broadcast media as a reporter and play-by-play announcer. In this episode, Scott shares his journey from sports journalism to PR, highlighting how broadcast skills translate into effective public relations strategies. 


Key Takeaways:

- The transition from sports journalism to PR

- How to build credibility

- How to build great thought leadership


Episode Timeline:

0:00\tIntroduction to Scott and his background

2:25\tScott's experience covering the Super Bowl

5:50\tTod covered a Ringo Starr album release

7:20\tScott's favorite play-by-play announcers

10:20\tHow did Scott transition from journalism to PR?

11:55\tWhat's happening at Launch Pad these days?

13:15\tHow do journalism skills translate to PR?

14:30\tWhy you should never miss a deadline

16:35\tScott's approach to pitches

21:30\tScott's thought leadership philosophy

24:00\tIssues in private credit markets


This episode’s guest:

• Scott Braswell on LinkedIn

• LaunchPad Creative



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","author_name":"Global Results Communications"}