Chris Jones is the Senior Vice President at Pierpont Communications. Chris partners with clients to craft strategic communications supporting major transactions, internal initiatives, and crisis management. With 25 years of experience and an engineering background. In this episode, Chris shares expert insights on crisis management, including FEMA-certified communication strategies, and the importance of message discipline.
Key Takeaways:
- Message discipline and trust in crisis
- Developing crisis communication plans
- FEMA crisis communications certification\t
Episode Timeline:
1:45\t\tWhat's it like to be the calmest person in the room?
2:45\t\tWhat does it mean to be FEMA-certified in crisis communication?
5:30 \tThe ins and outs of a FEMA command center
7:00\t\tHow does being an engineer help with crisis communication?
8:20\t\tThe importance of message discipline
9:45\t\tDo you understate or conflate the problem?
12:00 \tThe biggest mistake you can make in a crisis
13:30\tGetting everyone on the same page in a crisis
16:30\tHow to create a crisis preparedness plan
21:30\tThe psychology of crisis communications
This episode’s guest:
• Chris Jones of Pierpont Communications