{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5dcc39baa20b6b9503a07b26/696e7c5036ab0b5268b881a5?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"PR for Startups in the AI Era with Aaron Berger","description":"<p>Aaron Berger is the Co-Founder and Principal of A/M Partners, a boutique communications consultancy helping companies tell stories that move markets. In this episode, Aaron discusses the evolving landscape for startups in the AI era. He also emphasizes the importance of cohesive messaging, the role of PR in building brand awareness, and the challenges startups face in navigating the media landscape.&nbsp;</p><p><br></p><p><strong>Key Takeaways:</strong></p><p>- Why PR is essential for startups</p><p>- The key pivot startups need to make</p><p>- Why personal relationships are important in the AI era&nbsp;</p><p><br></p><p><strong>Episode Timeline:</strong></p><p>0:00\t\tIntroduction to A/M Partners</p><p>3:00\t\tCommunicating PR for startups</p><p>5:30\t\tThe importance of cohesive messaging</p><p>7:25 \tHow to find the story</p><p>9:55\t\tNavigating AI's impact on communications</p><p>11:00\tThe role of relationships in PR</p><p>16:45\tWhy early-stage companies need PR</p><p>18:13\tChallenges in PR and advertising</p><p>24:30\tThought leadership in PR</p><p><br></p><p><br></p><p>This episode’s guest:</p><p><br></p><p>• <a href=\"https://www.linkedin.com/in/aaron-berger-0934101a/\" rel=\"noopener noreferrer\" target=\"_blank\">Aaron Berger on LinkedIn</a></p><p>• <a href=\"https://www.linkedin.com/company/a-m-partners/\" rel=\"noopener noreferrer\" target=\"_blank\">A/M Partners on LinkedIn</a></p><p>• <a href=\"https://am.partners/\" rel=\"noopener noreferrer\" target=\"_blank\">A/M Partners website </a></p><p>• Email: Aaron@AM.Partners</p><p><br></p><p>Subscribe and leave a 5-star review:&nbsp;</p><p>https://pod.link/1496390646</p><p>Contact Us!</p><p><br></p><p>•\tJoin the conversation by leaving a comment!</p><p>•\tFollow us on Facebook, Twitter, Instagram, and LinkedIn!</p><p>Thanks for listening!</p><p><br></p>","author_name":"Global Results Communications"}