{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5dcc39baa20b6b9503a07b26/60902610521b8b4cedcfe3ae?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"What is the Future of Audio Content with A Shark’s Perspective Host Kenneth “Shark” Kinney","description":"<h2><strong>In This Episode…</strong></h2><p>We talk about PR campaigns, how to make them successful, podcasting, audio content, Clubhouse, Competition coming for Clubhouse, and the future of audio content.</p><p><br></p><p><em>Show Notes</em></p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[00:47] Are you a coffee or tea drinker?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[01:31] Can you give our listeners an elevator pitch on your expertise?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[02:34] What do PR pros miss when their campaigns don’t hit their goals?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[07:38] How do you make sure you are not part of the clutter? &nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[08:54] I’ve heard PR pro talk about pitching your story to the media, is that true?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[12:13] Should more businesses look at podcasts as part of their content strategy?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[17:06] Should PR pros dip their toes into the waters when it comes to podcasting by being guests on other people’s podcasts?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[19:27] Do you think Clubhouse is the next advancement in audio production?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[22:50] Should Clubhouse be extra content for podcasts?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[27:28] Should we be worried about the increased competition with the major social networks with Clubhouse?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[34:44] How can brands make their video and live streaming content better?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[39:29] If you could recreate radio how would you do it? </p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[41:02] Final thoughts </p><h2><br></h2><h2><strong>People and Companies, We Mentioned in the Show</strong></h2><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<em>Kenneth Kinney</em> was our guest today. Learn more about <a href=\"https://www.asharksperspective.com/\" rel=\"noopener noreferrer\" target=\"_blank\"><em>A Shark’s Perspective</em></a>.</p><p><br></p><h2><strong>Episode Length: <em>42:07</em></strong></h2><p>Thanks so much for tuning in. Join us again next week for another episode!</p><h2><br></h2><h2><strong>Download Options</strong></h2><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Listen and subscribe to <a href=\"https://plinkhq.com/i/1496390646?to=page\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player</a> for free!</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you enjoyed this episode, leave us a review!</p><h2><br></h2><h2><strong>Contact Us!</strong></h2><p><br></p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you want to get involved, leave us a comment!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Visit us and give us a ‘like’ on our <a href=\"https://www.facebook.com/globalresultscommunications/\" rel=\"noopener noreferrer\" target=\"_blank\">Facebook page</a>!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Follow us on <a href=\"https://twitter.com/globalresults\" rel=\"noopener noreferrer\" target=\"_blank\">Twitter</a><em>.</em></p><p><br></p><p>Thanks for listening!</p><p>&nbsp;</p>","author_name":"Global Results Communications"}