{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5dcc39baa20b6b9503a07b26/6082fda06aa7ef4bc7168e78?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Finding the Theme in Book Publishing with Burning Soul Press PR Manager Allison Buehner","description":"<h2><strong>In This Episode…</strong></h2><p>Talk with Burning Soul Press PR Manager Allison Buehner about book publishing. We discuss content creation, successful strategies, using live streaming, and more!</p><p><br></p><p><em>Show Notes</em></p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[00:50] Are you a coffee or tea drinker?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[01:18] Can you tell our listeners a little bit about your expertise?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[02:40] What advice do you have for new authors publishing their book?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[04:10] What are some common mistakes authors make when bringing awareness to their book? &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[04:59] How do authors go about getting people to sign up for their email list?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[05:46] What is the PR process for authors sharing their book with the public?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[07:23] Should the author look at creating videos or podcasts?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[08:28] Should the author be looking at Clubhouse and creating content there?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[09:11] What have been some of your most successful PR strategies?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[10:11] What are some great tools for authors to use when creating content?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[12:15] What trends do you see in book publishing?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[15:17] Are there going to be more “package” deals when an author sells their book?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[15:54] Are authors going to start live streaming or using live streaming services?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[17:11] If you could write a book, what would you write about?</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[18:15] Final thoughts</p><h2><br></h2><h2><strong>People and Companies, We Mentioned in the Show</strong></h2><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<em>Allison Buehner</em> was our guest today. Learn more about <a href=\"https://burningsoulpress.com/\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Burning Soul Press</em></a>.</p><p><br></p><h2><strong>Episode Length: <em>19:11</em></strong></h2><p>Thanks so much for tuning in. Join us again next week for another episode!</p><h2><br></h2><h2><strong>Download Options</strong></h2><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Listen and subscribe to <a href=\"https://plinkhq.com/i/1496390646?to=page\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player</a> for free!</p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you enjoyed this episode, leave us a review!</p><h2><br></h2><h2><strong>Contact Us!</strong>&nbsp;</h2><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you want to get involved, leave us a comment!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Visit us and give us a ‘like’ on our <a href=\"https://www.facebook.com/globalresultscommunications/\" rel=\"noopener noreferrer\" target=\"_blank\">Facebook page</a>!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Follow us on <a href=\"https://twitter.com/globalresults\" rel=\"noopener noreferrer\" target=\"_blank\">Twitter</a><em>.</em></p><p><br></p><p>Thanks for listening!</p><p>&nbsp;</p>","author_name":"Global Results Communications"}