{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5dcc39baa20b6b9503a07b26/5f652615dbde05204f74a314?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Year of the Pivot with Zendesk’s Paige Young","description":"<h2><strong>In This Episode…</strong></h2><p>We talk with Zendesk’s Paige Young about their product, messaging, and customer service. We also talk about Service as a Subscription or SaaS, churn, how to pivot, and learn from 2020.</p><p><br></p><p><em>Show Notes</em></p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[00:46] Are you a coffee or tea drinker? &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[01:22] Can you explain what Zendesk is all about?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[02:32] What is your main differentiator when it comes to your competition?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[05:13] How has Zendesk made it easier for PR pros to communicate with customers? &nbsp;&nbsp;&nbsp;</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[07:05] Are you seeing instant gratification amplified in 2020? </p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[08:36] How are you pivoting away from customer service to customer excellence?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[11:01] How has worked with Adobe helped with Zendesk with SaaS?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[13:46] Can you explain to people what churn is all about?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[15:14] Do you have effective ways of keeping churn at a low rate?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[16:58] Would deliver an effective solution to a customer’s problem help as well?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[17:46] What do you think is the future of SaaS?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[19:24] Customer also wants multiplatform apps for a more connected environment?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[20:02] What are some takeaways you’ve learned from 2020?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[22:19] How will you apply what you’ve learned to 2021?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[23:55] If you could create one feature for Zendesk, what would it be?</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;[24:53] Final Thoughts </p><h2><br></h2><h2><strong>People and Companies, We Mentioned in the Show</strong></h2><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<em>Paige Young</em> was our guest today. Learn more about <em>Zendesk</em>.</p><p><br></p><h2><strong>Episode Length: <em>26:13</em></strong></h2><p>Thanks so much for tuning in. Join us again next week for another episode!</p><h2><br></h2><h2><strong>Download Options</strong></h2><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Listen and subscribe to <a href=\"https://plinkhq.com/i/1496390646?to=page\" rel=\"noopener noreferrer\" target=\"_blank\">Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player</a> for free!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you enjoyed this episode, leave us a review!</p><h2><br></h2><h2><strong>Contact Us!</strong></h2><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you want to get involved, leave us a comment!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Visit us and give us a ‘like’ on our <a href=\"https://www.facebook.com/globalresultscommunications/\" rel=\"noopener noreferrer\" target=\"_blank\">Facebook page</a>!</p><p>●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Follow us on <a href=\"https://twitter.com/globalresults\" rel=\"noopener noreferrer\" target=\"_blank\">Twitter</a><em>.</em></p><p><br></p><p>Thanks for listening!</p>","author_name":"Global Results Communications"}