{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5d8cc319b8ba57ae71fc96dd/60094d4794942435c5f1e5d3?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Re: Rory Sutherland (Author, and Vice Chairman of Ogilvy)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5d8cc319b8ba57ae71fc96dd/1611221994385-b08d70f5d798e60aabadd0393e526d06.jpeg?height=200","description":"<p>Rory Sutherland is the Vice Chairman of Ogilvy, a columnist for the Spectator Magazine, and author of the Alchemy series.</p><p><br></p><p>In ’88, Rory was but another graduate looking to work for any ad agency that would have him. Which, unbeknownst to him at the time, was none of them. Except one: Ogilvy &amp; Mather Direct. Fortunately, Rory's circumstance of limitation birthed his best possible outcome as a visionary, even if some of his peers at the time joked that he was ‘the worst graduate they ever hired.’</p><p><br></p><p>Since then, Rory has made a name for himself by disrupting ideas generated by “normal thinking.” Coming from a behavioural psychology background, Rory deliberately dispenses with the idea that humans are innately rational, but rather that we are subject and vulnerable to our needs and desires as biological creatures.</p><p><br></p><p>Topics include: technology and the future of flexible work, the limitations of marketing and research, young audiences, and the state of UK politics.</p><p><br></p><p>This is Rory Sutherland’s Rocket Fuel.</p><p><br></p><p>———————</p><p><br></p><p>Follow James @JamesErskine (<a href=\"https://twitter.com/jameserskine?lang=en\" rel=\"noopener noreferrer\" target=\"_blank\">twitter.com/jameserskine</a>)</p><p>Connect with James on LinkedIn (<a href=\"https://uk.linkedin.com/in/jameserskine\" rel=\"noopener noreferrer\" target=\"_blank\">linkedin.com/in/jameserskine</a>)</p><p>Follow Rocket @WeAreRocketHQ (<a href=\"https://twitter.com/wearerockethq\" rel=\"noopener noreferrer\" target=\"_blank\">twitter.com/wearerockethq</a>)</p><p>Follow Rocket on LinkedIn (<a href=\"https://www.linkedin.com/company/thebigshot\" rel=\"noopener noreferrer\" target=\"_blank\">linkedin.com/company/thebigshot</a>)</p><p><a href=\"https://www.wearerocket.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\">wearerocket.co.uk/</a></p><p><br></p><p>Follow Rory on Twitter (twitter.com/rorysutherland)</p><p>Connect with Rory on LinkedIn (linkedin.com/in/rorysutherland/)</p><p><br></p>","author_name":"Rocket"}