{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5d8cc319b8ba57ae71fc96dd/5fff4ed725202f71249c8f21?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Ultimate Guide to Influencer Marketing (Unsah Malik, Author of Slashed It)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5d8cc319b8ba57ae71fc96dd/1610564946351-a2463762eb9756ad9df2e4ab1323f937.jpeg?height=200","description":"<p>Unsah Malik is the author of Slashed It.</p><p><br></p><p>Unsah is the author of the best-selling ebook “Slashed It” - a prolific, comprehensive guide for marketers, brands and influencers to help them crack the world of social media. As a trained journalist, Unsah is at the cutting edge of documenting how the world of social media is evolving, and she brings her audience along with her; periodically updating her book with sharp and novel insights.</p><p><br></p><p>Topics of discussion include, but are not limited to: Unsah’s background, the budding of social media marketing, influencer skillsets, how influencer budgets are decided, metrics for growth, TikTok, and Gen-Z.</p><p><br></p><p>Follow James @JamesErskine (<a href=\"https://twitter.com/jameserskine?lang=en\" rel=\"noopener noreferrer\" target=\"_blank\">twitter.com/jameserskine</a>)</p><p>Connect with James on LinkedIn (<a href=\"https://uk.linkedin.com/in/jameserskine\" rel=\"noopener noreferrer\" target=\"_blank\">linkedin.com/in/jameserskine</a>)</p><p>Follow Rocket @WeAreRocketHQ (<a href=\"https://twitter.com/wearerockethq\" rel=\"noopener noreferrer\" target=\"_blank\">twitter.com/wearerockethq</a>)</p><p>Follow Rocket on LinkedIn (<a href=\"https://www.linkedin.com/company/thebigshot\" rel=\"noopener noreferrer\" target=\"_blank\">linkedin.com/company/thebigshot</a>)</p><p><a href=\"https://www.wearerocket.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\">wearerocket.co.uk/</a></p><p><br></p><p>Follow Unsah on Twitter (twitter.com/unsahmalik)</p><p>Follow Unsah on Instagram (instagram.com/unsahmalik/)</p><p>Connect with Unsah on LinkedIn (linkedin.com/in/unsahmalik)</p><p>unsah.co.uk/</p>","author_name":"Rocket"}