“The more narrow we get with our prompts, the deeper and more profound the insights become.” — James Warren
How do you uncover what your customers and employees really think—without another boring survey?
In this episode of The Storytelling Lab, Rain speaks with James Warren, the founder of Share More Stories and creator of SEEQ, a storytelling and insights platform that blends the emotional power of stories with the analytical depth of AI.
With a background in brand strategy and corporate leadership, James has pioneered a way to analyze written stories to reveal the underlying emotions, needs, and values of employees, customers, and communities.
James shares how emotional mapping, sensory prompts, and narrative-based strategy help organizations tap into deeper truths that conventional analytics miss. Whether you’re a team leader, marketer, or founder, this episode offers powerful insight into how empathy and data can combine to unlock connection and impact at scale.
In this episode, you will learn to:
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