Kelly Moulton sat down to talk to Christy Tanner, GM of CBS News Digital, to talk about the state of news today, the promise of addressability, the fact that there´s “no 3rd party measurement in the OTT space” and other challenges ahead.
“We are still the only player that is truly a live service where you can reliably find breaking news from a trusted brand such as CBS News. And that´s a big distinction in this news marketplace right now.” says Tanner.
Produced by Mainstream for Vimond Media Solutions.
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