{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5afc793a028014b853c89db4/69fe58d3c117aa79bfb91e87?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How to Price Your STR Without Leaving Money on the Table","description":"<p>Connor Schwab runs four unique stay properties and hosts the Outdoor Hospitality Podcast. After undercharging by $10,000-$20,000 in his first nine months at The Outpost at the Grand Canyon, he switched to professional revenue management. Now his 12-Airstream property is pacing toward 85% occupancy with optimized pricing across six OTAs.</p><p>This conversation reveals why treating revenue management as a strategic priority rather than a side task is the difference between good and great performance. Jasper breaks down the exact framework Freewyld uses to manage $180M+ in bookings: pacing analysis, booking window strategy, and the truth about pricing tools that most operators miss.</p><p><br></p><p><strong>You will hear:</strong></p><ul><li>Why a one-star review showing on your Airbnb listing front page can cost 50% of your revenue</li><li>How to use pacing analysis to know if you're overpriced or underpriced (comparing your occupancy to market occupancy at the same booking window)</li><li>What revenue management actually includes beyond setting prices (cancellation policies, minimum night stays, bookability settings that kill visibility)</li><li>Why pricing tools like Price Labs aren't \"set and forget\" and require daily strategic oversight to avoid horrible pricing decisions</li><li>How Connor left $20,000 on the table in nine months by treating revenue management as a side task instead of a dedicated function</li></ul><p><br></p><p><strong>We also talk about:</strong></p><ul><li>The three intentional paths for revenue management: learn it yourself, hire in-house, or outsource to specialists</li><li>Why guests determine value through their purchase decision, not operators through subjective judgment</li><li>How a $200 stock tank beats a $10,000 cold plunge machine when you factor in maintenance costs</li><li>The booking window strategy that captures revenue before competitors slash prices in panic mode</li><li>Why higher prices don't hurt reviews (and the data proving it)</li><li>How AI is making revenue managers more effective without replacing them</li></ul><p>Mentioned in the Episode:</p><ul><li>Freewyld Foundry Revenue Management:&nbsp;<a href=\"https://freewyldfoundry.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://freewyldfoundry.com</a></li><li>Free Revenue Report:&nbsp;<a href=\"https://freewyldfoundry.com/get-started\" rel=\"noopener noreferrer\" target=\"_blank\">https://freewyldfoundry.com/get-started</a></li><li>Price Labs: Dynamic pricing software</li><li>Claude AI: Conversational AI assistant</li><li>The Outpost at the Grand Canyon: Connor's 12-Airstream property</li><li>Whoop: Fitness and sleep tracking device</li><li>Newbook: Property management system</li></ul><p><br></p><p>Favorite Takeaway:</p><p>\"Who is to judge what something is worth? Is it the person that owns the product or is it the person paying for it? I would argue it's the person paying for it. In Holland we have an expression: something is worth what the craziest person will pay for it.\"</p><p><br></p><p>Want us to audit your pricing strategy?</p><p>Get your free, personalized revenue report at FreewyldFoundry.com/get-started</p>","author_name":"Freewyld Foundry"}