{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5afc793a028014b853c89db4/62070745a23a7d001242e55b?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":" Building Your STR Brand Through B2B Marketing","description":"<p>Networking. Cold calling. Search engine optimization. There are a lot of ways to build your short-term rental business, but how can you succeed in B2B marketing without breaking the bank?</p><p><br></p><p>On this episode of Get Paid for Your Pad, I sit down with Kimberly Thomas, Founder and CEO of <a href=\"https://roamvacationrentals.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Roam Vacation Rentals</a>, to learn about her experience taking her Airbnb side hustle to the next level by starting her own property management services company.</p><p><br></p><p>Kimberly dedicates her career to&nbsp; helping real estate investors manage, scale, and market their STR portfolios. She started Roam Vacation Rentals to offer a wide range of STR management, design services, and consulting to help her clients maximize their return on investment.</p><p><br></p><p>Listen in to understand the importance of implementing search engine optimization (SEO) strategies, acquiring referral sources, and working with the right people. It’s easier than you think!</p><h2><br></h2><h2>Topics Covered</h2><p><br></p><ul><li>Kimberly’s experience owning Airbnb properties and growing them into her own business</li><li>The importance of being able to connect with your guest avatar</li><li>Building a consistent growth plan in the STR industry</li><li>Why using your personal network, cold calling, and cold emailing are crucial to gaining referral sources</li><li>The power of having thick skin in the face of rejection</li><li>Tips for having a successful SEO strategy</li><li>SEO troubles and tips for ensuring you are hiring the right experts to help you optimize your website for search</li><li>Kimberly’s biggest takeaways from being a student in the Legends X STR Accelerator program</li></ul><p><br></p><h2>Connect with Kimberly</h2><p><br></p><p><a href=\"https://www.instagram.com/roamvacationrentals/\" rel=\"noopener noreferrer\" target=\"_blank\">Kimberly on Instagram</a></p><p><a href=\"https://www.linkedin.com/in/roamvacationrentals/?originalSubdomain=ca\" rel=\"noopener noreferrer\" target=\"_blank\">Kimberly on LinkedIn</a></p><p><a href=\"https://roamvacationrentals.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Roam Vacation Rentals</a></p><p><br></p><h2>Resources</h2><p><br></p><p><a href=\"https://roamvacationrentals.com/property-assessment/\" rel=\"noopener noreferrer\" target=\"_blank\">Get a Free Property Income Report</a></p><p><a href=\"https://getpaidforyourpad.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Get Paid for Your Pad Email List</a></p><p><a href=\"https://www.strlegends.com/x\" rel=\"noopener noreferrer\" target=\"_blank\">Legends X Short-Term Rental Accelerator</a></p><p><a href=\"https://www.strlegends.com/\" rel=\"noopener noreferrer\" target=\"_blank\">STR Legends Mastermind</a></p><p><a href=\"https://podcasts.apple.com/us/podcast/get-paid-for-your-pad-airbnb-hosting-vacation-rentals/id901194206\" rel=\"noopener noreferrer\" target=\"_blank\">Subscribe to GPFYP on Apple Podcasts</a></p><p>Email jasper@getpaidforyourpad.com</p>","author_name":"Freewyld Foundry"}