{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5afc793a028014b853c89db4/5fe033e65c15cd7f6a132d61?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Revenue Management Secrets","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5afc793a028014b853c89db4/1608528844414-b3eca0e2ebb8465dfec5207043b994c3.jpeg?height=200","description":"<p>To maximize revenue from your Airbnb listing, you have to adjust your pricing based on demand. But how do you identify when you can command a higher nightly rate for your short-term rental and when to keep your prices low? What do you need to know about your market to set your calendar up for success?</p><p><br></p><p>Andrew Kitchell is the Founder and CEO of <a href=\"https://www.usewheelhouse.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Wheelhouse</a>, a revenue management platform that offers market insights for professional short-term rental operators. The Wheelhouse software provides data-driven pricing recommendations, while allowing STR hosts to customize a pricing strategy around their individual risk tolerance. Andrew is a serial entrepreneur with ten years of experience building startups in the real estate data and vacation rental space.</p><p><br></p><p>On this episode of Get Paid for Your Pad, Andrew joins me to share his top revenue management secrets for short-term rental hosts. He walks us through the three demand drivers in any given market, discussing the best free resources we can use to identify the seasonality, day-of-week and local events curve in our area. Listen in for Andrew’s insight on reacting to the market as bookings emerge and learn the #1 way to optimize your STR revenue going into 2021.</p><p><br></p><h3>Topics Covered</h3><p><br></p><p>How Andrew hosted Airbnb CEO Brian Chesky at his STR</p><ul><li>Early adopter (on platform since 2010)</li><li>Interviewed for ABC news story</li></ul><p><br></p><p>The challenge of creating a pricing automation tool for STRs</p><ul><li>Large amount of data</li><li>Diversity of supply</li></ul><p><br></p><p>What drives demand in a given STR market</p><ol><li>Seasonality</li><li>Day-of-week</li><li>Local events</li></ol><p><br></p><p>The free resources for determining seasonality</p><ul><li><a href=\"https://weatherspark.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Weather Spark</a></li><li><a href=\"https://www.usewheelhouse.com/markets\" rel=\"noopener noreferrer\" target=\"_blank\">Wheelhouse Market Data</a></li></ul><p><br></p><p>The free resources for identifying the day-of-week curve</p><ul><li><a href=\"https://www.google.com/travel/flights\" rel=\"noopener noreferrer\" target=\"_blank\">Google Flights</a></li><li>Contact local hotel or revenue manager</li></ul><p><br></p><p>The free resources for finding local events</p><ul><li>Flight information or conference center website</li><li>Sort events by relevance on <a href=\"https://www.ticketmaster.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Ticketmaster</a></li></ul><p><br></p><p>Andrew’s insight on how to react first and win</p><ul><li>Compare lead time with market average</li><li>Find patterns as bookings emerge and adjust price</li></ul><p><br></p><p>Wheelhouse’s personalized pricing feature</p><ul><li>Set parameters around strategy/goals</li><li>Choose suggested, aggressive or conservative risk</li></ul><p><br></p><p>The #1 way to optimize STR revenue going into 2021</p><ul><li>Be aware of average minimum stay in local market</li><li>Use <a href=\"https://blog.usewheelhouse.com/introducing-wheelhouse-dynamic-minimum-night-stays-b9daefcb5483\" rel=\"noopener noreferrer\" target=\"_blank\">Wheelhouse Dynamic Minimum Stays tool</a></li></ul><p><br></p><h3>Connect with Andrew</h3><p><a href=\"https://www.usewheelhouse.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Wheelhouse</a> [Referral Code PAD]</p><p><a href=\"https://www.linkedin.com/in/andrewkitchell/\" rel=\"noopener noreferrer\" target=\"_blank\">Andrew on LinkedIn</a></p><p><br></p><h3>Resources</h3><p><a href=\"https://www.strlegends.com/\" rel=\"noopener noreferrer\" target=\"_blank\">STR Legends</a></p><p><a href=\"https://getpaidforyourpad.com/podcast/andrew-kitchell-pricemethod/\" rel=\"noopener noreferrer\" target=\"_blank\">Andrew on GPFYP EP071</a></p><p><a href=\"https://www.usewheelhouse.com/markets\" rel=\"noopener noreferrer\" target=\"_blank\">Wheelhouse Market Data</a></p><p><a href=\"https://weatherspark.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Weather Spark</a></p><p><a href=\"https://www.google.com/travel/flights\" rel=\"noopener noreferrer\" target=\"_blank\">Google Flights</a></p><p><a href=\"https://www.ticketmaster.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Ticketmaster</a></p><p><a href=\"https://blog.usewheelhouse.com/introducing-wheelhouse-dynamic-minimum-night-stays-b9daefcb5483\" rel=\"noopener noreferrer\" target=\"_blank\">Wheelhouse Dynamic Minimum Night Stays</a></p><p>Email <a href=\"mailto:jasper@getpaidforyourpad.com\" rel=\"noopener noreferrer\" target=\"_blank\">jasper@getpaidforyourpad.com</a></p><p><br></p><h3>Sponsor</h3><p><a href=\"https://www.hostfully.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Hostfully</a></p>","author_name":"Freewyld Foundry"}